When thinking about how our design will be received, it’s helpful to have an understanding of how our audience interprets climate information. This allows us to communicate who we’re designing for, who we’re not designing for, and why. One audience segmentation
Climate Consumer Segments
Climate Consumer Segments
Climate Consumer Segments
When thinking about how our design will be received, it’s helpful to have an understanding of how our audience interprets climate information. This allows us to communicate who we’re designing for, who we’re not designing for, and why. One audience segmentation